Skip Ribbon Commands
Skip to main content

News Release


Dynamic expansion of Claire’s

The leading brand in the fashion accessories sector is opening new units in Poland’s most prestigious retail locations

Warsaw, 12th October 2011 - Even though the Claire’s brand entered the Polish market only a year ago, it already has sixteen shops across the country, including Warsaw (three shops), Wrocław (two shops), Kraków, Poznań, Opole, Koszalin, Białystok, Radom, Kielce, Swadzim (near Poznań), Łódź, Katowice and Piaseczno (near Warsaw). The brand plans to open another fourteen shops this year and in the beginning of 2012. Two of those will be situated in the cities that the brand is already present in, i.e. Kraków and Poznań, with other stores in new retail locations in Rzeszów, Zabrze, Płock, Bydgoszcz and Słupsk. Lease agreements concerning other locations are currently being finalized.

Jones Lang LaSalle, an international commercial real estate consulting agency, is representing Claire’s in its expansion strategy in Poland.

Mark Dillane, Property Director at Claire’s Europe commented: "Across 2011 we continued our successful expansion into the Polish market, with 23 new stores openings, which has been a great achievement by everyone concerned. We receive continued positive feedback, from our next generation of customers, with each new store opening.  This enables us to look to the future with confidence, with our expansion plans into 2012, and beyond."

Dagmara Filipiak, Senior Consultant in Tenant Representation at the Retail Agency at Jones Lang LaSalle said: “We are seeing growing interest in the Polish market from new retailers. Among last year’s newcomers are G-Star Raw, Muji, Svilanit, LTB Jeans and Petit Bateau, who opened their first stores in Poland. And there is still plenty of room for new brands on the Polish market. Firstly, Polish customers are becoming increasingly demanding and aware of fashion trends: they want to have a wide range of goods and prices. In addition, the relatively high level of spending per capita encourages new retailers to expand on the Polish market. LC Waikiki, GAP, Toys”R”Us and Jula are just some of the brands that are currently searching for opening opportunities in Poland.”
Claire’s is the leading brand in the fashion accessories sector. The company has more than 1,000 shops in Europe and more than 3,000 worldwide. Claire’s was awarded the “Tenant of the year 2010 (below 100 sq m)” prize at the third annual CEE Retail Real Estate Awards (prizes for companies operating in the retail real estate sector) which took place in Warsaw this year.